email marketing training
Holistic Email Marketing

Training

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We offer a variety of world class eCRM & email marketing training courses

All the email marketing courses are led by Kath Pay. She is recognised as one of the UK’s leading Email Marketers and heads up email marketing training for Econsultancy. She has been the leading trainer in personalisation for the past 4 years and over the past 8 years she has designed the curriculums for, and taught, email marketing training courses for the IDM (including the Email Marketing Award), Digital Doughnut, B2B Marketing, DM Institute and Emarketeers. The course agendas she created for the IDM and Emarketeers are still in use today. Kath has also lectured for the MSc in Digital Marketing Communications which is accredited by the Manchester Metropolitan University.

Holistic Email Academy

We’re building something amazing – the Holistic Email Academy – a hub for mastering email marketing like a pro.

In the meantime, you don’t have to wait to sharpen your skills! ✨ Join our virtual live courses and get hands-on guidance on the email topics we’ve taught for years, designed to deliver immediate results.

Your feedback will help shape the Academy, too – be part of the journey!

  • In-house email marketing training

    Need Bespoke Online Email Marketing Training for Your Team? Empower your team with customised email marketing training from Holistic Email Marketing, delivered exclusively online and tailored to meet your organisation’s unique needs. Led by Kath Pay, one of the UK’s leading email marketing experts, our online training sessions bring practical, in-depth learning directly to your… keep reading →

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  • Email Design Optimisation for Conversions Course

    Email has the highest ROI of any channel. This email design training course will focus on conversion-centered design and persuasive copywriting principles. About this event Email has the highest ROI of any channel, however it’s not an island. In fact, email is the backbone of a successful digital marketing plan that is based upon the… keep reading →

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  • Marketing Automation Course

    Email has the highest ROI of any channel. This course will cover creation of a customer-centric customer journey using marketing automation. About this training Email has the highest ROI of any channel, however, it’s not an island. In fact, email is the backbone of a successful digital marketing plan that is based upon the customer… keep reading →

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