Ever wondered why some emails drive more sales than others, even when they look equally appealing? In this episode, our experts uncover the secrets behind designing emails that truly convert. In this episode of Email & More, moderator Skip Fidura, was joined by Ornella Gallo, Adeola Sole, and Kath Pay. They discussed how to design… keep reading →
Email marketing is evolving at an unprecedented pace, with personalisation and AI leading the charge. But how do these two powerful tools intersect to create truly impactful email campaigns? This is the question posed in Episode 3 of the “Email & More” series, where Skip Fidura, our trusted moderator, dives deep into “The Art &… keep reading →
A/B testing is an indispensable tool in email marketing that helps uncover what truly resonates with your audience. Yet, for many email marketers, navigating the maze of best practices, data interpretation, and hypotheses can seem daunting. That’s exactly what the panelists explored in the latest episode of Email & More, moderated by Adeola Sole, as… keep reading →
Holistic has been right at the heart of the conversation. So much so that our Email & More series has been voted into the top 3 Email Marketing Webinars, Podcasts & Event Sessions of 2021! As email marketers, we’ve long promoted the value of email as a growing form of communication, promotion and education between… keep reading →
Episode 1, Tuesday 16th June 2020 Join us for this discussion on Achieving Black Diversity in Email Marketing. Disturbingly, this is the first panel made up of only back panellists in email marketing, as well as it being the first time this topic has been discussed on a platform within the email industry. Due to… keep reading →