As the world of email marketing continues to evolve, staying ahead of trends is crucial for success. In a recent episode of the “Email & More” series, experts gathered to discuss the latest email marketing trends and how they can be leveraged for better engagement and results. This insightful webinar is available here, and it’s… keep reading →
Crafting persuasive copy that captures and retains your audience’s attention is more important than ever. In Episode 7, Season 3 of Email & More, experts came together to share their insights on what makes email copy truly persuasive. This episode is a must-watch for anyone looking to refine their email marketing strategy and improve engagement… keep reading →
Understanding and implementing an effective lifecycle marketing strategy is crucial for success. Our recent Email & More panel brought together top minds in the industry to delve into the nuances of lifecycle marketing, automation, and customer engagement. Lifecycle Marketing: A Strategic Approach Lifecycle marketing centers on creating a tailored experience for customers at each stage… keep reading →
They aren’t the same, and if you get it wrong, you’ll leave money on the table. What’s the one thing you would do to make more money from your email program? Your first thought might be to add an automation platform, invest in new email designs, maybe even switch ESPs. But all of those cost… keep reading →
Last week I attended emailexpert‘s Inbox Expo summit in Valencia, Spain. It was an amazing event set in a beautiful location and brought together some of the greatest email minds from across the globe. The event was a chance for all email marketers to get together to share, discuss and debate not just our successes… keep reading →