Last Wednesday, 5th July, we went up to Manchester for Holistic Live! Together; our event ‘It’s all about Marketing Automation’ with inspiring yet practical talks by Kath Pay of Holistic Email Marketing & Komal Helyer of Pure360. We were absolutely chuffed with the brilliant feedback we received, it was so good to see how everyone… keep reading →
A guest post by Jaicee Matthews from Pure360. Holistic Email Marketing, in partnership with Pure360, hosted an intimate invite-only roundtable discussion with leading brands to understand their challenges & successes with email personalisation. Moderated by: Kath Pay, founder of Holistic Email Marketing Attended by: Komal Helyer (Marketing Director at Pure360) and senior CRM & Email… keep reading →
The good news is 58 percent of marketers are planning to increase their email marketing budgets this year – more than any other channel. Things are looking good for email marketing success 2017 is shaping up to be another great year for email marketing. GetResponse, Smartinsights, Content Marketing Institute, and Holistic Email all teamed up… keep reading →
Last week we had our second Holistic Live! Together, a morning meet up partnered with Pure360. Kath Pay from Holistic Email and Komal Helyer from Pure360 spoke at our recent Marketing Automation event. A big thank you for all the people who came and made it such a fab event with lots of great questions… keep reading →
Why take a customer-first approach? “When all you have is a hammer; every problem looks like a nail.” This version of a famous quote, attributed variously to Abraham Maslow and Mark Twain, refers to what happens when you limit your focus too narrowly on your own objectives without considering the best way to solve a… keep reading →