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Email Marketing Case Studies: Real-World Success Stories and Measurable Results
Explore our curated selection of email marketing case studies, where we share success stories from brands who have transformed their campaigns with our email marketing consultancy services. Our case studies reveal in-depth, real-world results, from boosting deliverability to enhancing customer engagement and improving ROI.
Each case study on this page is crafted to show you exactly how our holistic approach to email strategy and optimisation meets unique client needs. Whether you’re aiming to enhance email deliverability or maximize click-through rates, these examples provide actionable insights and a step-by-step look at the strategies behind our success.
Proven Results Across Industries
Our case studies span a wide range of industries, from retail and B2B to tech and travel, demonstrating the versatility and effectiveness of our email marketing consultancy. Each story reveals how we’ve tackled complex challenges—whether it’s increasing deliverability rates, enhancing open rates, or driving customer engagement. By tailoring strategies to each client’s unique needs, we provide solutions that deliver consistent, measurable growth. These results highlight our commitment to helping clients achieve meaningful improvements in their email marketing performance, no matter the starting point or industry.
Upcoming Case Studies in Email Marketing Optimisation
Stay tuned for more case studies from clients in eCommerce, B2B, and other industries. We’ll be sharing how our consultancy helped them increase open rates, improve click-through rates, and boost overall email campaign performance. Each story will illustrate the methods and tailored strategies we used to solve specific email marketing challenges and drive measurable outcomes.
Ready to Transform Your Campaigns?
Browse our case studies to find inspiration for your own email marketing strategy. Then, reach out to discover how we can help you achieve your email marketing goals.
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How Printerpix Achieved 100% Email Deliverability in Gmail and Boosted Revenue
Discover More →Explore how Printerpix transformed its email deliverability from 0% to 100% in Gmail by implementing strategic measures, including technical fixes, list cleaning, and a ‘halo’ sending strategy, leading to significant revenue growth.
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How CalMac Ferries Boosted Revenue and Bookings with Enhanced Email Strategies
Discover More →CalMac Ferries Ltd. is a time-honoured transportation company based in Scotland. Its red-and-white ships, sailing under the Caledonian MacBrayne flag, are a familiar sight as they carry cargo and passengers to and from the islands off the west coast of Scotland. Besides providing a lifeline for the Inner and Outer Hebrides and nearby islands, the… keep reading →
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How CalMac Ferries Revitalised Engagement and Increased Bookings with a New Welcome Programme
Discover More →Discover how CalMac Ferries transformed their Welcome Programme to enhance subscriber engagement and increase bookings. With targeted email sequences, optimized content, and strategic testing, they achieved a 156% rise in clicks. Learn the steps behind this success and how continuous improvements support long-term travel marketing goals.
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How CalMac Ferries Leveraged Legitimate Interest to Enhance Email Marketing Results
Discover More →Explore how implementing GDPR’s legitimate interest provision revolutionized email marketing for CalMac Ferries. Learn the strategy behind boosting opt-ins, leveraging customer data, and driving revenue growth through effective database optimization. Discover actionable insights to transform email marketing into a powerful channel for engagement and sustained business success.
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How Cannadips Optimised Marketing Automation with Emotional Content
Discover More →Cannadips partnered with Holistic Email Marketing to optimize their abandoned browse program. By testing overt vs. covert messaging, they achieved a 90% uplift in conversions with statistically significant results. Learn how emotional email marketing strategies can drive higher engagement and revenue.
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How That’s Great News Used the “Power of the Nod” to Boost Email Engagement
Discover More →This case study highlights how That’s Great News leveraged the “power of the nod” to improve email marketing performance. By testing persuasive messaging techniques tailored to shopper personalities, they achieved a 6% uplift in conversions. See how strategic messaging can drive engagement and better results in email campaigns.