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We offer a variety of world-class CRM & email marketing training courses
All the email marketing courses are led by Kath Pay. She is internationally recognised as one of the leading email marketing trainers and she has delivered email marketing and personalisation training for Econsultancy for over a decade, as well as led courses on email marketing and CRM for IDM, Digital Doughnut, B2B Marketing, Chartered Institute of Marketing, London College of Communication, and Emarketeers.
Additionally, she led the IDM (now DMA) Email Marketing Certificate for eight years and has lectured at Manchester Metropolitan University’s MSc in Digital Marketing Communications.
We’re building something amazing – the Holistic Email Academy – a training hub for mastering email marketing like a pro. Excited? Great! Join the waitlist below to be sure you’re the first to know when it launches in early 2025!
In the meantime, you don’t have to wait until then to sharpen your skills! Join our online live courses with Kath and get hands-on guidance on the in-depth email topics we’ve taught for years, designed to deliver immediate results.
Your feedback will help shape the Academy, too – be part of the journey!
Join the Academy Waitlist here
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In-house email marketing training
Discover More →Need Bespoke Online Email Marketing Training for Your Team? Empower your team with customised email marketing training from Holistic Email Marketing, delivered exclusively online and tailored to meet your organisation’s unique needs. Led by Kath Pay, one of the UK’s leading email marketing experts, our online training sessions bring practical, in-depth learning directly to your… keep reading →
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Write to Convert: Persuasive Email Copywriting Essentials
Discover More →Ready to Write Copy That Converts? What if you could write emails that not only catch your reader’s eye but also drive them to take action? Join us for a two-day, intensive course that’s designed to help you master the art and science of persuasive copywriting. Whether you’re new to email marketing or a… keep reading →
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Next-Gen Email Design: Psychology, Trends, and Techniques
Discover More →Join our comprehensive training to master mobile-first email design, persuasive CTAs, accessibility, and cutting-edge trends for optimal engagement.
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From Hypothesis to Success: The Complete Guide to Email A/B Testing
Discover More →Join our comprehensive workshop to master A/B testing methodologies, enabling data-driven decisions that elevate your email campaigns’ effectiveness and audience engagement.
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Tailored & Timely: Your Guide to Email Personalisation and Automation
Discover More →Join our immersive training to master personalised email strategies and lifecycle automation, transforming your campaigns into powerful tools for customer engagement and business growth.
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Strategic Email Marketing: From Vision to Metrics
Discover More →Looking to craft a high-performing email marketing strategy and measure its impact with precision? Our Strategic Email Marketing Masterclass is designed to empower marketers like you to create, execute, and optimise campaigns that deliver real results. All of that for ONLY £200! Why This Course is Unique Proven Expertise in Strategy and Metrics: Learn from… keep reading →